For years, writers were not even recognized. Now, the writers are not only recognized but celebs go the extra mile to praise the writer associated with your project. This change in attitude towards scriptwriters -- along with the Internet -- highlights the value of bringing the perpetrators of the project.

Now, a professional copywriter is in high demand. The Internet is all about copy. Whether for web pages, email marketing, pay-per-click advertising, banner ads or autoresponders, the words you publish make or break the entire investment. Big companies with inhouse marketing departments and agencies know when and why to call on the copy writer. But, here's the cause that no one talks about driving small business people to the professional writer. Everyone and anyone sees the words on your website. The world knows if the words on your home page are junk! How embarrassing is that.

It's mean You need a copywriter for your team!

I have some tips on how to hire a copywriter.

a. If you want a writer working in a software manual, look for a technical writer. If you want a press release, find a writer who specializes in public relations. If you want to sell, hire the services of a commercial advertising copywriter or a screenwriter.

b. Review writing samples, but keep in mind that the copy is sometimes subjective. What is good for one may not adapt to another, but the project is still a huge success.

c. Find out who they have done the job. Reviewing a list of customers. Ask about previous employment if the writer is independent. Where did the writer get the experience.

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by: Judy Cullins

Why write an eBook?

You want ongoing, lifelong multiple streams of income. You want to raise your credibility and trust ratings with clients or customers. You want to get your message out so the world can be a better place.

You want to spend only a little time on it. (Would you be willing to spend 4 hours a week?) You want to get it out fast (Would 4-8 weeks be OK?) You want to market for a low-cost investment. And, for some of you, you are ready to be innovative and even take a small risk to get your eBook read by hundreds of thousands, rather than hundreds!

Where are you now?

You have an idea for your eBook; you have a lot of ideas! Take a moment and decide which one you are most passionate about now and will be for the next year or two. Focus on one great idea, where you know what the audience needs or wants-- your solutions to their problem.

Or, do you have your eBook well on its way, but aren't finished. You need advice on how to get it done, what to include, what to leave out, what's needed to publish (not much!), and how to distribute it to pull continuous monthly sales that can be 1/2 your income.

Who Should Write an eBook?

If you want to share your unique message world-wide to help people create a better life.

If you are ready to invest a little to reap a great deal.

If you are a business person who want to expand your business and be a leader in your field.

If you are willing to move much faster than traditional publishing to sell faster, more, and create more cash flow for marketing.

What do I Need to Know Before I write this eBook?

1. To help make your eBook successful apply the essential "Nine Hot-Selling Points." These include cover, title, table of contents, thesis, "60 second tell and sell," one preferred audience, introduction and the back cover.

Why? Every part of your book can be a sales tool. When you include the above "hot-selling points" you will have a roadmap to guide you to writing a focused, organized, compelling book that will cut your editing time in half..

2. You need to know how to write a focused, organized, chapter each time. Think format. Each non-fiction book chapter needs a hook in its introduction, a few questions to address where your reader is now. Its middle part consists of stories, analogies, tips, and how-to's, Make your ending motivate your reader to want to go to the next chapter and feel satisfied with the present one.

Use the "Fast-Forward Writing Technique" that compels your reader to read all of the chapter, the next ones, and finish the book. Now you have a 24/7 sales team member that will shout your book's praises.

.Designing every chapter and knowing your "Essential Nine Hot Selling Points" before you write bring out your best writing that is clear, easy to read, and inspiring to your readers. These techniques will bring thousands of buyers rather than hundreds..

Judy Cullins c. 2005

About The Author

Judy Cullins, 20-year Book and Internet Marketing Coach works with small business people who want to make a difference in people's lives, build their credibility and clients, and make a consistent life-long income. Author of Write Your eBook or Other Short Book Fast and 10 others, she offers free help through her 2 monthly ezines, "The Book Coach Says. . .," and "Business Tip of the Month." at www.bookcoaching.com. Email her at Judy@bookcoaching.com or Cullinsbks@aol.com Phone: 619/466-0622 -- Orders: 866/200-9743

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by: Francisco J Parra


Owning, running and maintaining an internet based business or a site needs articles. Plain and simple, everyone who has a site knows this. Even those who don’t have sites but are frequent internet users knows this as well. Articles quench the thirst for information and knowledge of the people. Plus, the articles provides many other benefits for the site.

The benefits that articles provide are putting a site high in the ranking in search results of keywords and keyword phrases that pertains or are relevant to his or her site. They also provide attraction to website visitors when they are appreciated and is linked to your site from another site or newsletter. Articles provide for the increase of the confidence and trust levels of customers to your site and company.

Many articles are also beneficial to both company and its traffic. When the readers like the articles, they would tell more of their friends, family and peers and recommend your site to them, providing for a larger volume of traffic. You get bigger sales if your traffic trusts and believes in you. Your product or services would be much easier to sell when they know you know what you are doing and talking about.

So ok, we have established that articles are very important to a site and to business. Articles are crucial and to keep ahead in the game, a site must have an article, it is imperative. There is one dilemma though, not many people like writing articles.

Many website owners would rather spend their time on something else, and unless you’re a big time company, you don’t have the necessary resources to use on a pool of article writers. Plagiarism or copying of other articles is frowned upon and could easily get you into trouble, worst case scenario; a hefty fine and jail time.

So what are the other options?

Well, for starters if you hate writing articles and you can’t afford to hire people to write for you then don’t. Get free articles. The first place to look at for free articles is the public domain. Here you won’t have problems with copyright infringement and the following penalties and fines if you get caught for plagiarism.

Public domain articles are articles freely given to the public for public use. You can do whatever you want with it. You can place it on your site, name it as yours, put it in a newsletter its you decision. Always remember though that you will have to choose articles that is very relevant to your site.

The downside to public domain articles is that since it is free for everybody, many of your competitors may have access to them as well. Since every site needs to be original and unique even though you have the same niche, this could be a predicament. You may also have to edit them a bit to place more keywords and keyword phrases to make them better.

Another way to get free articles is to allow other sites which has the same subject or topic as yours to submit articles to your site. This would be only to augment your existing content or else all your articles would be leading to other sites since these articles would have resource boxes with them that could link or direct the readers to their site. That’s why it is important to have your own articles; you cold use them to link your site to other sites as well.

But, to truly feel the impact of what a good article to you, go for original ones. There are many article writers who do part time and freelance article writing jobs that charges only minimal fees. You can get good articles that have all the keywords and keyword phrases you need and people are looking for.

The investment you made for these articles would be worthwhile because you could use them for all the benefits you could offer. You hold copyrights to them and you will be able to use them anyway you want. As your articles help you in building your business and your site, you will have more articles to write and maybe then you wont be having second thoughts about articles.

We have tried our best to resolve all the doubts that might be in the minds of the readers about Articles. We hope that you have obtained some benefit from all this discussion.

Francisco J Parra is an Internet marketing expert, writer, publisher and entrepreneur. Questions? Comments? Francisco can be reached at: http://usaincmx.tripod.com/

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This free e-books is a guide to creating a professional looking ebook including: Researching, Brain-storming, Designing and compiling your ebooks, uploading your ebook, writing effective sales copy, creating a download link, promoting your ebook, accepting payment, increasing your ebook sales and much more.

Download "A Complete Guide to Self Publishing"

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by Sharon Souter

1. Write List Articles:

List articles are the easiest and fastest to produce. Make a list of topics to include on any given subject. Expand on each one from what you know preferably, or from research. Then, take each topic in your list and create another list article. You will soon find you have an easy endless source of article ideas to keep your production up.

List articles are easy to read, so your audience will always take the time to read all the way through to the end.

2. Write How To Articles:

How to articles list a numbered step-by-step set of instructions. Directions are typically accomplished in a certain way, so you don't have to think about what to write for each step. It is automatic so you can keep your writing flow going.

People love to learn new things. They will most always read the article to the end when they are interested in your subject.

3. Write Review Articles:

Review articles outline a series of objective pros and cons of a service or product. They are based on your opinion, so you can write exactly what you are thinking after assessing your subject. Address the five W's and the H of journalism:

* Who

* What

* When

* Where

* Why

* How

Readers love review articles. They are helpful for them in making a determination for themselves.

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Do you calls yourself a writer?
Yeah, anyone can call himself (or herself) a writer. But what is a real writer?
The big answer is: a writer is a person who gets paid for their work!
Here are the list of condition that we will calls you a writer:
1. Never to send the same article to more than one publication at the same time.
2. Write novel, articles, and story every day
3. Get paid for your work.

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Yeah, why Freelancers needs website ? The answer is to save stamping: While prospecting for new customers, instead of sending a whole kit of media, many cuts, and/or the inscription of the samples, direct simply your target towards your Web site. A simple postcard can enumerate the services which you offer and/or of the products you are sold. For samples of your direct prospects for work to your Web site, which can do a better work of the sale.

A Web site can enumerate testimonials of customer, businesses special and discounts, rewards - the possibilities are without end. Primarily, you sell a prospective customer on your business for Juste the cost of a postcard. Naturally, you can always send a letter of sales instead of a postcard.

The point is, you should not spend much of money in stamping to the top of front. If a customer is interested enough of your postcard/letter initial to look at your Web site, then you have a better chance of them contacting you. One could discuss, less you spend to the top of front, the best.

This weeds outside the pulseurs of tire of the serious purchasers.

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By Yvonne Perry

Our modern English language is a hodgepodge of many languages. We borrow words from another language we say crêpe, à la carte, résumé, or señor but when writing these words, we stare at a blank screen wondering how to create these characters needed to cause our employment history to be pronounced résumé rather than resume.

I remember learning to read and write while in grammar school. One way the teacher helped us pronounce words was to separate the syllables and use accent marks to show where the emphasis or strongest beat should be. Take a look at the dictionary. You probably have one on your desk. In the pronunciation guide you will see some strange characters called diacritical marks above or below a letter to modify the way a word is pronounced. I remember writing a long dash over the letter “a” to make it a long vowel (ā) and putting a small cup over the “a” to make it a short vowel (ă). Now I know that the long mark is called a macron and the short mark is called a breve. See http://en.wikipedia.org/wiki/Diacritic to learn more about diacritical marks.

Writing the dash is one thing; typing it is another matter entirely. There are shortcuts you can use to create diacritical marks. When you engage CAPSLOCK, and hold down the ALT key, and type in a number on the numeric keypad you can create almost any character. For example to get this symbol: é press the CAPSLOCK, press alt and type in 0233 on your numeric keypad. Mac users would select the “option” and “e” to create this same character. For a list of other shortcuts for both Microsoft and Mac, see http://tinyurl.com/y9twgh.

There are so many characters available you might have a hard time remembering all the shortcuts. The best way to make a symbol appear in your Word document is to use the character map, which requires you to cut and paste individual symbols from a preset list. This is done by going to Windows “Start” menu on the lower left side of your screen and selecting “all programs”, then “accessories”, then “system tools” and finally “character map.” This opens a grid of characters for you to choose from by scrolling down or right. The font on the dropdown list should match that of the document you are creating, but you can get a different set of characters when you choose Times New Roman versus Wing Dings as your font. If the character you want is not in the grid, change the font. When you’ve found the character you want to place in your document, double click on it and the image will be placed on the clipboard to be copied. You can put several symbols on the clipboard. When you are ready to paste the symbol, highlight it in the “characters to copy” list and click the “copy” button. Then, find the place in your document (or any Windows application) and insert the character by choosing “paste” on your edit menu and the character should appear.

And now that we’ve had our lesson on using symbols and characters, I’ll trust you will use them to make your writing come alive.

Yvonne Perry is a freelance writer and the owner of Write On! Creative Writing Services based in Nashville, Tennessee. She and her team of ghostwriters service clients all over the globe by offering quality writing on a variety of topics at an affordable price. If you need a brochure, web text, business document, resume, bio, article or book, visit http://www.yvonneperry.net While there sure to subscribe to the RSS podcast feed and the free monthly newsletter about writing, networking, publishing and marketing. Read more on Yvonne’s blog at http://yvonneperry.blogspot.com

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By Steven Gerber

Advertisements are all over. You can view it on television squeezed in every other show. It is in papers strategically outlined, wherein ads are posted after the other. It is on glossy magazines almost domineering half of its content. Advertisements are also available over the radio or through the internet. Its availability to almost all types of media denotes that advertisements are part of life. It is present to give people ideas on what products to buy, on what establishments to go for and even what individuals to like.

With advertisements being on the go these days, more and more companies seek for individuals who can make good advertisements. They are called copywriters. Copywriting is their job.

Copywriting is a job where the main task involves writing advertising materials. It is a job where patience is needed.

For you to be able to come up with a good copy, you need to have ample of patience. To write effective advertising materials, a thorough research should be made. It is not plain book or internet research you must do. You need to go over different advertisements especially those who are from your competitors. Learn where you can win over your competitor’s advertisements. Write where you can pull over your competitors’ weakness and win the interest of your target audience.

After you have gone through your research, start making an outline of your material. Begin enumerating the advantages your target market will gain. Work on those advantages. You will not be able to accomplish the initial step of copywriting if you do not have what it takes to be patient.

Apart from patience, the most vital factor which is important for you to climb the ladder of success to copywriting is pushing both your brain and heart to work.

You need your brain to think different strategies to come up with advertising materials that will catch your audience’s attention. Who will think of patronizing your product if you do not initially capture their interest?

Along with your brain, let your heart work as well. You need to feel and understand what your target audience may most likely respond to what you are imparting to them. It is recommended that you have first-hand experience with what you are potentially “selling” so that you will personally feel or understand the effectiveness of what you are offering. If you can use the product, then use it. If it is a person you are promoting, then interact with the person. Nothing beats first-hand experience. Your target audience will feel the sincerity with your ads since you have first-hand experience; you are conveying not only your thoughts but your emotions as well.

Advertisements may be seen or heard all over but you need to have an effective advertisement for it to be felt and later on be patronized by your target market. If you want to be felt and patronized, not just simply be seen or heard, then you need to serious with copywriting. Work on with your patience. Invest on your brain. Follow your heart.

Copywriting is not an easy-to-do job; it requires more than mere research and writing. It needs you to be focused and dedicated. It needs you to know what “he” can say. It needs you to feel what the other individual will experience. It needs you to believe so your target audience will do so too.

Steven Gerber is a professional copywriter and a protégé student of Dan Lok – The World's #1 Website Conversion Expert. Find the latest internet marketing and copywriting techniques and tricks at his website.

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By Sean Mize

Your title is extremely important, and must be compelling. It must drive the surfer online to click into the article to read it. It must therefore be specific about what it is going to address, because the surfer is looking for specific information.

Keep in mind, if they do not open your article, they will not read it, and if they do not read it, they will not click through to your web page. So the title is critically important. Now, not only should the title give specific information about what the article will cover, it also needs to have very specific, keyword-oriented language so that if someone is searching the internet or an article directory for specific information, they will be able to find you article.

I like to begin my title with the keyword that someone might use to find my article, if they are interested in the article topic.

For example, if I am writing an article about deep sea fishing, my article title might read like this:

Deep Sea Fishing – Fishing Equipment Hazards and Warnings

Now that is a very highly targeted keyword rich article title.

If someone types in something like deep sea fishing hazards or deep sea equipment warnings, I might get a click into my article. These are very targeted readers, as should be most of your article readers. You see, the more highly targeted is a reader, the more likely they are to be in the buying stages, and not just surfing aimlessly.

Now after the keyword beginning, I am very specific about what the article is going to cover.

Now, one thing that is very important here is that your article actually answers or addresses the question or specific topic in the title. That is a credibility issue. If the reader does not think you have been honest in your title about the article, they will doubt your credibility when it is time to subscribe or buy.

Do you want to learn more about how I do it? I have just completed my brand new guide to article marketing success, ‘Your Article Writing and Promotion Guide‘

Download it free here: Secrets of Article Promotion

Do you want to learn how to build a massive list fast? Click here: Email List Building

Sean Mize is a full time internet marketer who has written over 500 articles in print and 9 published ebooks.

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By Deanna Mascle

Are you a freelance writer or interested in freelance writing? Then you should consider starting a blog to publish your writing. While it is difficult for many freelance writers to think about publishing their writing for free, consider the three different methods you can utilize to profit from with a blog.

First, you can simply focus primarily on self publishing all your work to a blog (or blogs if you write in more than one area). The numerous pages of fresh, original content will be slurped up by the search engines and drive quality, targeted traffic to your blog. You can profit from this traffic by selling advertising, using third-party advertising services such as pay-per-click or pay-per-lead programs, or promote affiliate programs and products. If you want to focus simply on your writing and your audience then pay-per-click or affiliate programs is probably the easiest method to choose.

You can publish your writing in your own free ezine, newsletter, ebook, or some other informational product and use the blog to promote those products. You can still derive some profit from advertising or affiliate programs if you choose as well, but the additional informational products give you even more venues to profit.

You can publish your own ezine, newsletter, ebook, or some other informational product that is only available for purchase and use your free blog to capture leads and promote those products. Again, you still have the option to earn from advertising and affiliate programs on your blog in addition to your earnings from sales.

You can make a very nice living from giving your writing away but if you do not want to do that then you can choose to only give away a small portion and only share the balance of your work with paying customers. Either way you will have complete power and control over your own published work and you will reap all the financial rewards from your own hard work and talent.

Freelance writers should consider self publishing with a blog using one of these three profit models.

Deanna Mascle shares 7 Reasons Every Writer Needs To Blog and a free ebook Blogging For Fun Or Profit at http://route60.us/freelancewriters.php to help you get started with your own blog

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By Kym Moore

So, you’re thinking about writing a novel or a book of short stories? Are you determined to have a book of poetry published this year? Do you have that burning desire to overcome those writing challenges and take your written compositions to another level? We tend to look to outside influences, things and people for inspiration and motivation. Yet, what good is inspiration if you never do anything with it? Do you catch yourself saying that “you don’t have time to be a writer, because you’re just too busy?”

If you want to truly understand the essence of time, ask someone who has just been diagnosed with a terminal illness and given a certain amount of time to live. Ask a parent about time, who suddenly lost their only child in a tragic accident. Ask a person who was a dedicated employee for years with one company, never taking a vacation or a personal day off, then surprisingly losing their job, due to restructuring and budget costs. Out of these challenges, many books, articles, poems, support systems, seminars and organizations are born. These births are designed for healing and helping others get through some difficult times that the writer experienced. Time is short? No, time is precious and is a gift that must be used wisely.

Time doesn’t care whether or not you are young or old; male or female; rich or poor; good or bad; smart or dumb; married or single; happy or sad; a college grad or a high school drop out. Time is not concerned with your race, denomination or even if you’re not well traveled. Time moves on, with you or without you.

Do you think that writing is for the elite who have nothing but "time" on their hands? Well, writers just like other professionals, are among an elite group of people. In order to be a good writer, you must “make” the time to perfect your craft. It takes time, practice, patience, perseverance and a tough exterior to face those challenging situations that can attack your writing. Do you give up, give in, give out or give it your all-in-all?

Write that novel, chapbook, e-book or some articles starting now! Join a writer’s group or seek an agent to submit your completed manuscript to. Stop waiting! Just do it!

If now is not the time, then when do you think the time will be right to write? If you continue to wait to get started, you’ll quickly discover that others have already begun and succeeded. Their ideas or style of writing may not be better than yours, but they did something you didn’t do. They made it happen. So, what are you waiting for again? Don’t say that you don’t have time either!

Kym Gordon Moore is a creative marketing strategist for Moore 2 It Productions and coordinates cost effective, creative marketing packages for budget conscious new authors and new small business owners. http://www.moore2itproductions.com She is the author of the eBook, “Alphabet Soup: 5 Main Ingredients for Turning Words into a Bowl of Hot Topics!” Many of her articles, essays, short stories and poems appeared in a variety of magazines, newspapers, ezines and anthologies. http://www.kymgmoore.com

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By Kevin D Browne

So what is the best way to become a copywriter? Is there a suggested pathway that virtually guarantees success at finding one of the greatest jobs there is?

Yes and no.

The yes part is relatively easy to answer. The best way to become a copywriter while in school is to EXPOSE yourself to as many different courses as you can. Seriously. Sounds like a wishy washy answer but it most certainly is not. By exposing yourself do radically different types of learning, you'll have a dramatically larger toolbox from which to draw from when you do get into the copywriter ranks. In effect, you'll have more weapons to fire. And that's a great thing.

As far as the no part of the answer...things get more complicated because some people are 100% ready to start putting the finishing touches on their spec portfolios after school while others need to go to advertising 'finishing schools' like SVA in NYC or th Art Institute in California to really put the white glove treatment on the work in their books.

As for me, I attended college in New England and studied Economics of all things with a minor in psychology (thought that would do the trick in terms of diversifying my thoughts) and then I headed to Los Angeles where I took five or six courses at different 'finishing schools.' And after winning several awards at the student level in LA, I landed my first job at a small shop called Kresser Stein Robaire.

For me, that was the best way to become a copywriter. For you, a different approach might just be your ticket. But the one thing I want to reemphasize is that you should never, ever, stop exposing yourself to as many different possibilities of learning. It will keep you creative when you become a big heavy hitter and write a Super Bowl spot or two!

To learn EXACTLY how you can learn the best way to become a copywriter, visit Kevin's Browne's new site: http://www.become-a-copywriter.com. And bring a notebook and a pen with you!

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